Santa’s Enchanted Mailbox Update | Shark Tank Season 13

Elisa and Chris Cirri appeared on the Shark Tank Season 13 holiday episode with their enchanted mailbox that sends letters directly to the North Pole. This product was created to spread holiday magic to children, but will the sharks find it enchanting, as well? Find out in our Santa’s Enchanted Mailbox update.

If you’re short on time, here’s a quick overview of what happened to Santa’s Enchanted Mailbox after Shark Tank!

Elisa and Chris Cirri appeared on Shark Tank Season 13 and left without a deal. In terms of a Santa’s Enchanted Mailbox update, the company is still in business and is shifting its focus from direct-to-consumer sales to wholesale partnerships. Further, Santa’s Enchanted Mailbox can be found in Hallmark stores nationwide.

Shark: Result: 
Mark Cuban No Offer
Lori Greiner No Offer
Kevin O’Leary No Offer
Barbara Corcoran No Offer
Daymond John No Offer

Shark Tank Santa’s Enchanted Mailbox Update

Shark Tank Santa's Enchanted Mailbox Update

  • Entrepreneurs: Elisa and Chris Cirri
  • Business: Magical mailbox for sending letters to Santa
  • Ask: $150,000 for 30% equity
  • Result: No deal
  • Shark: None

Nothing is more rewarding than seeing a child’s face light up when they experience a bit of magic. Elisa and Chris Cirri designed Santa’s Enchanted Mailbox to recreate that holiday awe in children of all ages. Simply put a letter in the mailbox, raise the flag, and the letter disappears!

Elisa and Chris get off to an impressive start. They hold two utility patents on the design, a trademark, and licensed the product out to a large holiday corporation.

Unfortunately, that partnership just ended after three years. It left them with comparatively high manufacturing costs and fewer sales.

Each mailbox costs $17.25 to make and sells for $49.99. Despite placement in some big-box retailers, they needed a price cut to move inventory.

The sharks begin weighing in on this complicated product story almost immediately.

Despite $1.7 million in sales, Kevin O’Leary is the first to drop out of the deal. Unfortunately, he doesn’t particularly want to invest in seasonal products.

Mark Cuban follows, citing the business’s complicated history.

Daymond John interjects that it’s hard to sell at retail. The company just isn’t to a point where he can invest, so he drops out.

Next up is Barbara Corcoran, who thinks the product is too expensive, adding that they should just do something else before dropping out, as well.

Finally, it’s Lori’s turn to chime in. Although she agrees the mailbox is cute, the price and the factory issues make it a dealbreaker for her.

Therefore, Lori drops out as well, leaving Santa’s Enchanted Mailbox without a deal.

So, how is the company doing now? We were able to catch up with Chris for an exclusive Santa’s Enchanted Mailbox update to see how things have been going since Shark Tank.

“Being selected for the show was an honor, considering the competitive nature of the selection process,” Chris told us. He continued, “Not securing a deal was disappointing, but we valued the opportunity to showcase our product nationally.”

While he couldn’t share exact revenue numbers for our Santa’s Enchanted Mailbox update, Chris did tell us that the company has “found a sustainable path forward” after its appearance on Shark Tank and is shifting its focus from direct-to-consumer sales to wholesale operations.

Currently, they’ve partnered with Mr. Christmas Inc., are for sale in Hallmark stores, and have upcoming appearances on QVC and QVC UK.

You can purchase a mailbox on the Santa’s Enchanted Mailbox website or in Hallmark stores.

We’d like to thank Chris for giving us a Santa’s Enchanted Mailbox update and we are looking forward to watching the company grow!

Before you go, take a look at the other company updates from Shark Tank Season 13 Episode 8:

For more from Shark Tank Season 13, check out our Season 13 products page.

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Kimberly is a writer for Shark Tank Recap. She has written episode summaries and updates across multiple seasons of Shark Tank, with a focus on complete and accurate information since 2021. She believes that getting the business aspects of each deal correct is extremely important for viewers and fans. Her favorite Shark Tank products are The Wobbles and Rocketbook!