Tired of trying natural deodorants that just don’t work? Curie might be the best aluminum-free alternative for you. Sarah Moret brought her successful deodorant company to Shark Tank Season 13, seeking $300,000 for 5% equity. Will the sharks bite? Find out in our pitch recap and Curie update.
Shark Tank Curie Update
- Entrepreneur: Sarah Moret
- Business: Aluminum-free deodorants and hand sanitizers
- Ask: $300,000 for 5% equity
- Result: $300,000 for 12% equity + 2% in advisory shares
- Shark: Mark Cuban and Barbara Corcoran
Curie makes aluminum-free, skin-safe deodorants. They are meant to be alternatives to natural deodorants that sometimes don’t work as well. They offer stick deodorant, spray deodorant, whipped body wash, and more.
- RECYCLED PACKAGING: Our packaging is made of 100% post consumer recycled...
- ALL NATURAL AND ALUMINUM FREE: We use clean, natural ingredients. No...
During the pitch, Sarah Moret revealed that Curie has $125,000 in sales over the first year of business. However, Curie wasn’t profitable. Sarah raised $1 million on a convertible note in 2020, a move that had the sharks a little hesitant. However, Curie was set to do $2 million in sales by the end of the year.
Kevin O’Leary was the first shark to go out. He thought Sarah was a powerhouse, but it wasn’t his space. Mark Cuban went out too. He took issue with the business model.
Barbara Corcoran, however, thought she raised money too early. According to her, this was a ‘fatal error,’ so she went out. Lori Greiner agreed with Barbara and bowed out as well.
This left Daymond, but he was unsure. Still, he offered $300,000 for 30% equity. Sarah countered for 12% equity, but she was ultimately unable to sell him on the idea.
At the last moment, Mark and Barbara came back. They went in on a deal together due to Sarah’s impressive display. Together, they offered $300,000 for 14%. Sarah attempted to counteroffer $400,000 for 14%, but they refused. Instead, they agreed to $300,000 for 12% equity and 2% in advisory shares. Did this help Sarah? Find out in our Curie update.
Research for our Curie update didn’t find any new numbers for the company quite yet since the episode just aired. However, a quick glance over the website reveals that the company now makes scented candles, hand sanitizers, and armpit detox masks.
Their aluminum-free deodorants and other products are available in high-profile retailers like Nordstrom, Bloomingdale’s, and Anthropologie, as well as in SoulCycle gyms across the country.
For more company updates from the other companies featured in Season 13, Episode 15, look here:
Make sure to check out our other company updates from Season 13 on our Season 13 products page.